The release of Redbox 8.0 marks more than just another product update. It represents a deliberate and strategic step forward in our long-term international growth plans, and a clear signal of where Redbox is heading as a global platform.

Over the past 18 months, our teams have been working to ensure Redbox is ready to support the evolving needs of businesses and marketplaces in diverse regions. With 8.0, we take that vision another step forward.

Laying the Foundations for Global Expansion

The features delivered in Redbox 8.0 reflect a clear priority: building a platform that scales seamlessly across regions, while respecting local market requirements.

Key changes in this release support that objective, including:

• Expanded support for time zones, currencies, taxes and country-specific settings.
• A significant upgrade to business segmentation tools, giving marketplaces greater control over how they structure and present their outlets to customers.
• Flexible fulfilment configurations that reflect real-world operational needs across different markets.
• Foundational work to support mobile and app improvements in upcoming releases like rewards and loyalty functionality, launching to early access soon and shipping in 8.1

These capabilities are critical as we continue to extend Redbox’s reach beyond domestic borders, ensuring businesses can grow confidently with us, wherever they operate.

A Strategic Reboot for Redbox

With 8.0, Redbox enters a new phase of its evolution. This release is not just about features… it’s about laying the technical and operational groundwork for broader, sustainable international growth.

We have deliberately focused on:

• Regional Readiness: Making sure Redbox can scale into new countries with minimal friction.
• Operational Flexibility: Giving marketplaces the tools to adapt quickly to the needs of their customers and outlets.
• Platform Consistency: Ensuring that as we grow, our technology remains reliable, PCI certified, secure and easier to use.

These where not quick wins, but strategic investments that position Redbox for the next stage of its journey.

Looking Ahead

The release of Redbox 8.0 is an important milestone, but it’s also just the beginning. Our global roadmap continues to focus on building a product that enables growth for all our customers in every region.

In the coming months, you will see further developments aligned to this strategy, including:

• Enhanced mobile experiences with the upcoming Redbox Mobile 6.0.
• Continued expansion of region-specific capabilities.
• Ongoing improvements to reporting, management and customer experience tools.
• Deeper alignment with Paybox.
• The launch of Waybox to support delivery logistics alongside Redbox.

A Platform Built for Global Ambition

Redbox 8.0 reflects our belief that marketplaces, businesses and customers deserve a platform that matches their ambition. Whether you operate locally or globally, Redbox is evolving to help you grow… with flexibility, confidence and control.

We look forward to working with all of you as we take these next steps together and continue our global rollout. The upgrade to Redbox 8.0 for UK environments is coming this summer, as we take additional time to validate, test and ensure a seamless migration. Given the scale and operational complexity of the UK environment, this cautious approach ensures we deliver the stability and reliability our partners expect. We will share confirmed dates in the weeks ahead.

The Redbox Leadership Team